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We offer a complete range of leading edge Advertising Research products including ads pre-testing, ads post-testing, Ad/Brand tracking and Brand Analysis. Our Solutions includes… •Measuring brand perception and equity, identify drivers and assess brand Perception •Helping in campaign development (Screening ideas, routes, …) •Evaluating the copy’s potential success •Evaluating the copy in real life •Monitoring the effect of advertising: Brand /Ad focus etc
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